Like many of my fellow PR, social and Mom types, my latest addiction is Pinterest. Everyday I open up the app, eager with anticipation to take a spin through the newest colorful pins my fellow addicts have posted or repinned.
They say the demographic of Pinterest is mainly women. They also say that Pinterest is now the third most popular social network, driving large volumes of traffic to the sites and blogs marketing themselves through it.
They may be right …. but I say, for me, Pinterest is like a delicious distraction from reality to a land where I can look fantastic, have a the perfect home, whip up fabulous meals, be expertly crafty and travel to exotic places. Yes, to me, my daily (sometimes two or three times daily) dip into Pinterest is like a concentrated dose of a good girlfriend catch-up combined with a speed read through the latest editions of Vogue, People, Parenting and Food & Wine magazines.
It turns out my boards are actually an intensely revealing portal to my life. Or the life I’ll get to one day when I’m not so busy being a working Mom, wife and blogger. Here’s a quick review of my favorite boards:
Recipes to try – my most populated and frequently refreshed board filled with images of recipes that are scrumptious, healthy, kid-approved, supposedly simple or otherwise, just plain mouth-watering. All of which I will make one of these days and which will never look like the beautiful images I pinned.
Style – If only I was taller, thinner, richer, less of a slob. This board exemplifies the wannabe in me with looks that I wish I could carry off. Plus a load of shoes I’d wear (if they didn’t hurt my back) and jewelry I’d like to own. If only ….
Cheese – it’s quite simple. I love cheese. Therefore I love pinning images of cheese so I can look at them and drool.
Men – hey, we’re allowed to look, right? So I created a board where several of my most “admired” guys can reside, so I can look at them and they can stare back at me …..
Inspiration – not the usual board of quotes that many people have, mine is filled with Dr Seuss-isms because, man, he just nails its.
As someone who works in social media, people often say to me, “I really must get on Twitter” to which I respond, “why?” Most of the time, they have no clue. My advice to them is not to bother, if they don’t have a specific goal. But with Pinterest, it’s very different. If you haven’t jumped in yet and you’re a woman (or man, I suppose) looking for inspiration, shoes, decor and craft ideas, or just something to make for dinner, c’mon in and join the rest of us in fantasy land!